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Crying Posters
They say an image is worth more than a thousand words. We made these posters speak for themselves, well, cry.
Client:
Festival del Cine Ambiental ECOADOR
Industry:
Film
Service:
Awareness Campaign
We turned posters into a visual expression of pain and protest. We made visible the reality faced by endangered species in Ecuador due to poaching, deforestation, and pollution caused by human beings.
More than promoting a festival, the campaign sought to provoke an emotional reaction and turn observation into awareness, conversation, and action.
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